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Back When the Males Liked Pink, and Today
There can be no other appropriate slogan for the pink fashion fever that hit the male crowd in the boomer years aside from this: tough guys wear pink. No one has ever tried to look back in time and saw their grandfathers in pink. But in fact, pink had seized the pinnacle of its popularity when male boomers started wearing pink.
Color matching, especially between gender groups, had began as early as the 1920s and more significantly, it was decided that pink was the color of masculinity and blue of femininity in the 1940s. The social psychology that made pink suitable for women and blue for men in recent ages was a radical historical shift. Others have explained that the shift was due to the evolutionary preference and taste of both genders. Women, for instance, were said to like reddish things, which makes them like things tinged with pink.
n spite of some fashion claims, one should never see males wearing pink as a fashion faux pas. After all, the color has a calming effect that everyone finds hard to resist. And the nearer the color is to one’s skin tone; the more appropriate it is to wear pink. In current times, men who have realized the flattering component of pink have grown in numbers. Mix and match are especially fun and easy because pink can blend easily with any color such as grey, black, blue, and tan tones.
There still remains a segment of the male population that feels as if wearing pink is somehow socially inappropriate or worn only by the metro sexual type man looking to make a statement. But the other divide, which is gaining strength in number, have long stopped questioning and enjoy wearing their pink sweaters and shirts, and pink golf trousers. The question is not whether pink is for males or females. Pink is undoubtedly a color for all ages and genders.
On a non- clothing side note of the color pink, I was recently in a local hardware store shopping for wall paint. And what do you think the manager recommended as the most neutral color that works with everything for either a male or female home? Why Benjamin Moore “French Manicure”; a light pink. He told me it works and flatters any décor. It is the new white. Who knew?
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